New Products and Women’s Research Study Showcased By Dairy Checkoff At Natural Products Expo West

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1 min read 4/1/2025

Natural Products Expo West is the country’s premier trade show for the natural and healthy products industry. The event draws more than 65,000 attendees, including investors, entrepreneurs, and retail leaders. They gather to discover the latest innovations and trends and Dairy Management Inc. returned to Expo West recently to showcase how real dairy not only offers exceptional taste and value, but it provides health benefits that resonate with today’s consumers.

 Dairy Management Inc. and local checkoff, California Milk Advisory Board, showcased new dairy products, including General Mills' yogurt snack, YoBark, and Redhead Creamery’s cheeses, emphasizing dairy's health benefits. The event underscored the necessity of addressing consumer health and wellness demands, particularly protein and dietary needs.

Dairy Management Inc. also shared an educational session focused on women's health, which revealed dissatisfaction with current food and beverage options, emphasizing that dairy could be a solution for these needs.

To learn more about our dairy product innovation, please visit our Research and Innovation programs on dairycheckoff.com.