Three Chairs Share February Board Meeting Highlights

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1 min read 4/1/2025

At the February Board meeting, dairy farmer board members discussed strategies for 2024, emphasizing the importance of the priority committees of innovation, reputation, sustainability, exports, and farmer relations.

The three chairs, Marilyn Hershey for Dairy Management Inc., Joanna Shipp for National Dairy Board, and Alex Peterson for United Dairy Industry Association, shared with us meeting highlights including dairy's investment in research to meet consumer health and wellness needs and leveraging dairy's scientific foundation.

They shared the board's commitment to driving sales and building consumer trust, recognizing the economic and consumer perception impact on farms.

If you have a question or comment about our board meetings, please reach out to talktothecheckoff@dairy.org or send a message to us via our Contact Us form.